Armor Exchange
Last Updated: March 3, 2026
ROETAC Holdings, a Wyoming limited liability company, together with its subsidiary Armor Exchange, LLC (“Armor Exchange,” the “Company,” “we,” “us,” or “our”) respects your privacy and is committed to protecting the personal information you share with us. This Privacy Policy explains how we collect, use, disclose, and safeguard information when you visit or make a purchase from https://armorexchange.com (the “Website”).
By accessing or using the Website, you agree to the practices described in this Privacy Policy.
Do Not Sell or Share My Personal Information
We do not sell your personal information as defined under applicable privacy laws, including the California Consumer Privacy Act (CCPA) and Texas Data Privacy and Security Act (TDPSA). You may choose to opt out of targeted advertising and the sale or sharing of your personal information where applicable. To exercise this right, please contact us at [email protected] or use the “Do Not Sell or Share My Personal Information” link if and when provided on this site.
1. Scope and Applicability
This Privacy Policy applies to information collected through the Website and in connection with products and services offered by Armor Exchange, LLC. It does not apply to information collected offline or through third-party websites not controlled by us.
The Website is intended for individuals 18 years of age or older. We do not knowingly collect personal information from individuals under the age of 18.
This Privacy Policy should be read in conjunction with our Terms of Use, which include additional disclosures regarding regulated products, export controls, and legal obligations. While ROETAC Holdings is the parent entity, Armor Exchange, LLC is the entity responsible for the collection and processing of personal information in connection with this Website.
2. Information We Collect
A. Information You Provide Directly
When you interact with the Website, we may collect:
- Name
- Billing and shipping address
- Email address
- Telephone number
- Order and transaction details
- Account login credentials (if applicable)
We do not intentionally collect sensitive personal information such as date of birth, gender, Social Security number, government-issued identification numbers, or biometric data in order to use the Website or complete a purchase.
Age eligibility is confirmed solely through user agreement with our Terms of Use.
B. Payment Information
All payments are processed securely through Authorize.Net and its authorized payment partners. Neither Armor Exchange, LLC nor ROETAC Holdings stores full credit card numbers or sensitive payment credentials on its servers.
C. Automatically Collected Information
When you visit the Website, we may automatically collect limited technical information, including:
- Internet Protocol (IP) address
- Browser type and device information
- Operating system
- Pages viewed and navigation activity
- Referring URLs
This information is used for security, fraud prevention, analytics, and Website functionality.
3. Cookies and Similar Technologies
We use cookies and similar technologies to support the operation, security, performance, and marketing of our Website.
These technologies may be used to:
- Enable core Website functionality
- Maintain secure user sessions
- Support checkout and account features
- Analyze Website performance and usage patterns
- Deliver marketing communications and relevant advertising
We may use analytics tools (such as Google Analytics), advertising technologies (such as Meta Pixel), and email marketing platforms (such as Omnisend), which may collect certain identifiers and usage information to measure performance and provide marketing communications.
You may control or disable cookies through your browser settings; however, doing so may limit certain Website functionality.
We do not sell personal information for monetary compensation. However, we may share certain information with service providers and advertising partners to support analytics and marketing activities, as described in this Privacy Policy.
4. How We Use Information
We use the information we collect to:
- Process and fulfill orders
- Provide customer service and support
- Communicate transactional or administrative messages
- Detect and prevent fraud or unauthorized activity
- Send marketing communications where permitted by law
- Personalize content and advertising
- Maintain Website security and functionality
- Improve Website performance and user experience
- Comply with legal and regulatory obligations
5. Sharing and Disclosure of Information
We may share personal information only as necessary with:
- Payment processors (including Authorize.Net)
- Shipping and fulfillment providers
- Customer support, IT, and security service providers
- Legal or regulatory authorities, when required by law
All service providers are contractually required to safeguard personal information and to use it solely for authorized purposes.
We do not sell personal information for monetary compensation. We may share certain personal information with service providers and advertising partners to support analytics and marketing activities as described in this Privacy Policy. Where applicable law provides the right to opt out of the sale or sharing of personal information for targeted advertising purposes, individuals may submit a request by contacting [email protected].
6. Legal and Regulatory Compliance
We may disclose personal information as required to comply with applicable laws, regulations, court orders, subpoenas, or lawful requests from government authorities, including obligations related to export controls, fraud prevention, or public safety.
7. Data Security
We implement reasonable administrative, technical, and physical safeguards designed to protect personal information against unauthorized access, disclosure, alteration, or destruction. However, no method of transmission or storage is completely secure, and we cannot guarantee absolute security.
You are responsible for maintaining the confidentiality of your account credentials.
8. Consumer Privacy Rights
Depending on your state of residence, you may have certain rights under applicable privacy laws, including the Texas Data Privacy and Security Act (TDPSA) and similar statutes, which may include the right to:
- Access personal information we maintain about you;
- Correct inaccurate personal information;
- Request deletion of personal information, subject to legal retention requirements;
- Opt out of certain data processing activities, where applicable.
Certain opt-out rights related to the sale or sharing of personal information for targeted advertising may apply under applicable state law.
To exercise your rights, you may submit a verified request by contacting us at [email protected]. We will respond within the timeframes required by applicable law. We do not discriminate against individuals for exercising their privacy rights.
We will verify requests consistent with applicable law before processing.
9. Data Retention
We retain personal information only for as long as reasonably necessary to:
- Fulfill orders and provide services
- Maintain business and transaction records
- Comply with legal and regulatory obligations
- Resolve disputes and enforce agreements
10. Changes to This Privacy Policy
We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated “Last Updated” date. Continued use of the Website after changes are posted constitutes acceptance of the revised Privacy Policy.
11. Contact Information
If you have questions or requests regarding this Privacy Policy, please contact:
Armor Exchange, LLC
Attn: Privacy Officer
Email: [email protected]
Phone: (972) 885-9003
